Digicel Delivers Free Facebook to PNG and Helping to Grow Internet Opportunities

0
1547
Facebook1
From L-R Digicel Staff Claire Torrie, Aileen Asi and Juliet Kulmoi at the Facebook Free Service Staff Launch at the telco’s headquarters in Port Moresby last Friday.

Update 28 October 2016: It will now cost to access FREE FACEBOOK mode.

In a Facebook posting (see below) as well as an SMS from Digicel PNG, the company advised customers that to access the Free Mode, a customer is required to top-up with a minimum of K2.  This probably doesn’t come as a surprise to many considering that nothing is really FREE these days.  You might be wondering why then was all the hype about the FREE mode and more specifically what was the purpose of introducing this product if it was soon going to charge for it.

In any event, here’s the announcement from Digicel:

To Our Valued Customers,

Please be advised that as of today October 28th, 2016, access to the Facebook Free Mode service will be accessible with a top up of K3 or more. You will receive free access to Facebook for 2 Days upon the time you recharge with a top up of K3 or more via SMS Banking, Online top up, EVD Top Up, Phone to Phone Top up and Flex recharge.

Regards,
Digicel PNG

See notice below

To Our Valued Customers,

Please be advised that as of today October 28th, 2016, access to the Facebook Free Mode…

Posted by Digicel on Thursday, October 27, 2016

PNG customers can now access some of the key features of Facebook free of charge, thanks to Digicel, which is broadening its services and offering more options for people to communicate.

The option to switch to free Facebook was officially launched today (July 26) at the Laguna Hotel in Port Moresby. This exciting development was introduced to Digicel staff during a soft launch at the company’s headquarters in Port Moresby and other regional sales offices in Lae, Kokopo and Mt Hagen on July 22.

The newly launched option to switch to free Facebook mode is accessible via smartphone Facebook apps or on Facebook.com only when attached to the Digicel network. This new Facebook offering allows smartphone users to browse Facebook messages; comment, share, like or tag someone; and even send photos via Facebook Messenger at no cost.

Digicel is the only telecoms operator in PNG to provide this free Facebook service to its smartphone users, thus giving thousands of people the opportunity to continuously stay connected and keep in touch with friends and loved ones.

Hisilicon Balong
Digicel Managing Director Mobile, Shivan Bhargava,

Digicel Managing Director Mobile, Shivan Bhargava, said Facebook is the leading social media platform in PNG and one of the very first entry points for people into the online world of social media, providing an important stepping-stone to other online smartphone experiences.

“With the aim to continuously improve telecommunications for its customers, Digicel PNG has once again added value with the launch of the option to switch to free Facebook enabling more people to stay connected 24 hours a day.”

Bhargava reiterated that currently a large number of PNG mobile phone users have a smartphone yet not all were in a position to access Facebook.

Digicel Staff at the Facebook Free Service Staff Launch at the telco’s headquarters in Port Moresby last Friday.
Digicel Staff at the Facebook Free Service Staff Launch at the telco’s headquarters in Port Moresby last Friday.

“The option to switch to free Facebook delivers a lighter version of the full Facebook experience with no data costs. The aim is to introduce non-data users to the benefits of social media, help them become comfortable using this interactive social media platform and migrate to regular data plan consumption if they want to,” Bhargava added.

Free access to one of the most popular internet platforms in the world is another example of Digicel’s genuine commitment to deliver best value and the latest communication services to all Papua New Guineans.

“We know that access to the internet can have a tremendous impact on a nation’s ability to reduce poverty and promote long-term economic and social development,” Bhargava said.

“It is estimated* that if all citizens of the world had the same level of internet access as the most advanced nations do today, then less developed countries could see their long run productivity improve by as much as 25 per cent.

“These are staggering possibilities – perhaps more staggering is that change is right here at our fingertips.”

Digicel Facebook users are now able to switch between free and data modes, allowing them to access the free Facebook services but also utilise the data cost services when preferred.

This service went live to PNG customers on Friday, 15 July 2016.

* Value of Connectivity – Economic and social benefits of expanding internet access, 2014, Deloitte LLP

Further information media contact: Lee McLean +61 411 868 348 lmclean@ppr.com.au or Jayleen Morris +675 7222 1035 Jayleen.Morris@digicelgroup.com

About Digicel Group:

Digicel Group is a total communications and entertainment provider with operations in 33 markets in the Caribbean, Central America and Asia Pacific. After 15 years of operation, total investment to date stands at over US$5 billion worldwide. The company is renowned for delivering best value, best service and best network.

Digicel is the lead sponsor of Caribbean, Central American and Pacific sports teams, including the Special Olympics teams throughout these regions. Digicel sponsors the West Indies cricket team and is also the presenting partner of the Caribbean Premier League. In the Pacific, Digicel is the proud sponsor of several national rugby teams and also sponsors the Vanuatu cricket team.

Digicel also runs a host of community-based initiatives across its markets and has set up Digicel Foundations in Haiti, Jamaica, Papua New Guinea and Trinidad and Tobago which focus on educational, cultural and social development programs.

Comments

comments